Naming Nature: How-to and How-not-to

In my career as nature and science educator I've found again and again people will automatically deny themselves a relationship with a bird, plant, etc. even before they give themselves a chance, just because they don't know their name. There is a stigma around nescience, or a lack of knowledge, which produces a lot of feelings of shame in generalized American culture, to the point they will deny themselves curiosity and learning.